Here you will learn what type of key person insurance leads you can buy from us, how we generate them and why LeadCrowd is the ideal platform for sourcing this type of client.
Types of key person insurance leads available
We have a range of different key man insurance enquiries for sale, all of which were sourced in real-time and are available for you to purchase on an exclusive basis.
Specific types of lead on offer include:
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Key person life insurance
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Key person critical illness cover
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Combined life and critical illness policies
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Term life insurance for key people
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Key person income protection
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And more
How we generate these leads
We use Google Ads campaigns to generate most of our key man insurance enquiries. There are 2.3 million Google searches carried out every second and the majority of the search pages they return contain Google Ads, which allow advertisers like LeadCrowd to target the most relevant and commercially viable keywords related to insurance.
Our bespoke campaigns target more than 10,000 of these keywords to bring in the leads you need. We will manage and optimise these campaigns for you, so all you have to do is wait for high quality leads to pile up in your inbox.
In addition to PPC leads, we also sell SEO leads from our lead providers for an upfront cost, to the highest bidder.
How Much They Will Cost You
There are two types of leads available to buy from us: PPC leads and SEO leads. Each type has its own pricing structure, terms and conditions attached.
PPC leads
PPC leads are made up of ‘Advertising’ and ‘Lead Costs’ = Variable cost leads.
For PPC leads, you will be billed for your Google advertising spend (billed daily) and for every genuine lead generated (subject to any accepted lead refunds. See lead refund policy for more information).
For this lead type, the average daily advertising cost per lead generated is £50* and we charge £20 for every genuine enquiry generated (lead cost).
Key man insurance PPC leads have the added benefit of being able to be location specific e.g. Postcode specific.
*Based on over 250,000 leads generated
SEO leads
SEO Leads DO NOT have any ‘Advertising’ cost and are ‘Lead Cost’ only = Set cost leads.
SEO leads are sold to the highest bidder for an upfront fee and must be purchased on a nationwide basis. For key person insurance leads, the cost per lead starts at £68.
Discounts are available through our Rewards scheme, which offers incentives for customers based on the number of leads they take.
All lead costs cited above exclude VAT
Why use LeadCrowd for your Key Man Insurance leads?
We are confident that LeadCrowd is the best place to buy Key Man Insurance enquiries online. Here are just some of the reasons why advisors choose us for their lead gen needs: